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Protect Endangered Animals
Their homes are vulnerable to overfishing, toxic pollution, destructive logging, and climate change; and wildlife trafficking is rampant – elephants poached for ivory, tigers for their skins, sharks for their fins, plus the illegal pet trade.
The Elephant in the Room
Supporting capstone species can support entire ecosystems. Land preservation and restoration is tantamount, as are scientific research, legislation, breeding programs, climate mitigation, and public awareness.
A Little Bird Told Us
There are success stories – the bald eagle and California condor, grey wolves, green sea turtles and West Indian manatees. Plus progress for tigers, Indian rhinos, and orangutans. With continued support we can save these and other species.

Serious comfort for you, serious support for the iconic animals you love

Ordinary purchase, extraordinary purpose – your favorite new socks are supporting and protecting vulnerable species.

Conscious Step partners: Conservation International, Oceana, Wildlife Warriors

Each Pair Protects Endangered Animals

Each pair of Conscious Step socks represents a cause, story, or purpose that has the power to both educate people and inspire consumers to show their support for what matters most to them. We've lost 60% of wildlife in less than 50 years. Partnering with Conscious Step in protecting critical wildlife habitat and conserving forests helps us address some of the world's most pressing environmental challenges and together inspire the world to put the best foot forward for the planet — our only home.

-Conservation International Chief Marketing Officer Anastasia Khoo

Since 2016, Conscious Step has supported Oceana’s mission to protect the world’soceans. Whether it’s been through sock designs featuring general ocean graphics orwildlife like sharks, sea turtles or penguins, Conscious Step’s contributions have helpedOceana achieve significant victories in the past five years, including the protection of seaturtles from dangerous fishing gear, winning a lawsuit to protect vulnerable dusky sharksand creating habitat protections for 140,000 square miles of seafloor off the U.S. westcoast.

    • Jon Frank, Director, Global Corporate and Celebrity Partnerships