We’re partying ‘til we’re purple today, because it’s the launch of our SpongeBob SquarePants collection!

We knew that if we were going to make this collection featuring our beloved optimistic sponge and friends, it also had to help protect the oceans that millions of SpongeBob fans love so much. That’s why we’re working with SpongeBob SquarePants Operation Sea Change and Oceana!

The SpongeBob SquarePants Operation Sea Change initiative aims to fund global clean-up work to remove and divert five million pounds of ocean plastic over the next four years, as well as educate millions of SpongeBob fans on ocean conservation and reduce plastic in SpongeBob products. 

That’s where we come in! Each pair featuring your favorite Bikini Bottom friends donates $1 to support Oceana’s work and help protect oceans.